Here is why the GenY generation is a GOLD MINE for the

home business profession. This one statement says it all:

 

"Never mind Occupy Wall Street. We want to
BE the 1%." (GenY Generation.)

 

They may have been the poster children for the Occupy Wall Street

movement (at least when it first started), railing against the wealthiest

1% of Americans, but some studies suggest millennials may be the most
aspirational generation yet. How are millennials are rewriting the rules of
adulthood?

 

Parents and their young-adult kids are closer in their tastes and habits

these days, but what's increasingly lost are the traditional milestones of

adulthood. What's left is a much squishier definition of adulthood.

Last year, a record 81% of college freshmen said that being wealthy was

 very important to them--double the amount of students who said so in 1966,
according to an annual nationwide survey by UCLA's Higher Education

 Research Institute. "There's this general expectation of being
rich and famous," Twenge says.

(Not all of that translates to reckless spending: Several recent studies have shown millennials are saving and investing more, and starting earlier,
than boomers.)

 

But millennials' stated desires, which also include acquisition of cars, houses

and boats, don't always match up with their stated work ethic. Millennials

place much less emphasis on having a job than on being rich, according to a

recent San Diego State University study: 39% of 2007 high-school seniors
(now in their 20s) surveyed said they didn't want to work hard, while only

25% of baby boomers had said so at that age. "The discrepancy between work ethic
and materialism has grown--that's what really distinguished the millennials," says psychologist Twenge, who co-wrote the study.

 

They are looking for opportunity, not just a paycheck. These folks are a GOLD MINE
for the work at home profession.

 

Are YOU looking to recruit the GenY and GenX generation easily and powerfully?

if so, learn how:

 

 

REGISTER NOW and discover the NEW FORCE in home business and how

they in the next 3 years will be the DOMINANT force in our profession!

 

 

be blessed--doug